Europe Tire Innovation Summit 2025

2min. read

Linglong Tire is further advancing its international growth strategy with the formation of Linglong Tire Egypt Co Ltd, as part of the Shandong Linglong Tyre Co., Ltd. Overseas (Egypt) Investment and Construction Project.

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Triangle Tyre will continue to build its presence in the European Off-the-Road (OTR) market through its participation in the Le Dig Tour Lyon 2026 event, taking place on 24–25 September in Saint-Bonnet-de-Mure, near Lyon, France.

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Yokohama Europe has announced the appointment of Giuseppe La Iacona, who joined the company on September 15, taking on key leadership responsibilities aimed at supporting Yokohama’s continued growth and consolidation across the European market.

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Maxam Tire has launched the MS963R RowXtra, a VF radial implement tyre with steel belts aimed at balers, hay mergers, seeders and similar trailed equipment.

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The authentic industry setting of a quarry provided the launch platform: PRINX is now supplying the OTR tyres unveiled at Steinexpo 2026 to its dealer network. With these Off-The-Road models, PRINX is expanding its European product portfolio into a new segment.

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Nokian Tyres introduces the new Nokian Tyres Powerproof E, a premium summer tyre developed for the needs of modern drivers in Central and Southern Europe. The tyre's key achievement is its A-class rating in all three EU tyre label categories: rolling resistance, wet grip and external rolling noise, across the entire product range.

3min. read

Prometeon Tyre Group has announced the strengthening of its fleet and dealer support with a major upgrade to Pro Management, its centralised tyre management platform, designed to reduce administration, speed up workflows and improve visibility for transport operators.

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Michelin’s latest generation construction tyres are now available as original equipment fitments on selected vehicles in the MAN Truck & Bus UK product range.

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For the six months ending 30 June 2026, Prinx Chengshan has announced total revenue of RMB5,786.3 million, a 1.4 per cent increase year-on-year. Gross profit rose 2.9 per cent to RMB975.0 million, with the margin inching up to 16.9 per cent.

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Following an official tender procedure conducted by the FIA, Goodyear has secured a new long-term extension of its partnership with the Fédération Internationale de l’Automobile (FIA) and Automobile Club de l’Ouest (ACO), confirming its role as exclusive tyre supplier for the FIA World Endurance Championship (WEC) LMGT3 category until at least 2032.

3min. read

Leading speciality tyre manufacturer, MAXAM, has recently opened its own dedicated UK warehouse to provide customers with Off-the-Road (OTR) tyre services.