Prinx

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The authentic industry setting of a quarry provided the launch platform: PRINX is now supplying the OTR tyres unveiled at Steinexpo 2026 to its dealer network. With these Off-The-Road models, PRINX is expanding its European product portfolio into a new segment.

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For the six months ending 30 June 2026, Prinx Chengshan has announced total revenue of RMB5,786.3 million, a 1.4 per cent increase year-on-year. Gross profit rose 2.9 per cent to RMB975.0 million, with the margin inching up to 16.9 per cent.

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PRINX Europe will showcase its XELERA truck tyre range and X-Chip digital solution at IAA Transportation 2026 in Hanover. The company will focus on solutions designed to improve fleet efficiency and reduce operating costs.

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Prinx Europe looks back with great satisfaction on the past weekend during the 2026 Truck Grand Prix at the Nürburgring, where the tyre manufacturer focused on its flagship brand, PRINX.

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Prinx has announced the launch of its new social media channels as part of a refreshed digital communication strategy. With these new accounts, the tyre brand is creating a clearer and more direct way for customers, partners, media representatives, and industry professionals to stay connected with the Prinx brand.

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During The Tire Cologne 2026, PRINX welcomed customers, distributors, media representatives and industry partners from across Europe to an exclusive evening event at KölnSKY, offering spectacular views over Cologne and creating the perfect setting for an evening dedicated to innovation, partnership and celebration.

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Prinx Chengshan will showcase its latest developments in truck, bus, and passenger car tyres at The Tire Cologne next week. Covering approximately 230 m² of exhibition space, the company's presence will focus on innovation, technological expertise, and the premiere of the new PRINX Xelera truck tire series.

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Spanish based S. José Pneus has recently celebrated its 60th anniversary, marking six decades of commitment to quality, service, and innovation in the tyre distribution sector. This milestone event brought together partners, customers, and industry representatives to honour the company’s legacy and strategic vision for the future.

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Dr Piotr Zielak assumed the position of Sales Director Europe PCR as of April 1, expanding the scope of his responsibilities within the European structures of Prinx Chengshan. This is an important step both in his career and in the development of the passenger car tyre segment of the group on the European market.

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After nearly 21 years with Polish company Kabat Tyre, Tomasz Polaszek is entering a new stage of his professional career in the tyre industry by joining Prinx Chengshan.

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Prinx is taking the lead. From the 2026 season onwards, Prinx becomes the lead brand within its ongoing multi-year partnership with Garrett Truck Sport, bringing a clear brand focus and renewed momentum to the motorsport programme.

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Prinx Chengshan has rolled off its first 30.00R51 off-the-road giant tire, marking its entry into the high-end OTR mining segment.

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Developed and tested in Germany and produced using state-of-the-art technology in Thailand and Malaysia that is PRINX Europe’s concept for its future models. As part of this innovative project, PRINX’s Europe Tech Centre (ETC) has been opened in Hanover this month.

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Prinx Chengshan has announced that their Thailand manufacturing facility has reopened after a brief temporary suspension. The factory is now operating at full capacity and shipping tyres on schedule to customers worldwide. In answer to the recent closure Prinx Chengshan would like to clarify the facts and reaffirm their commitment to quality, compliance, and sustainability in all their operations.

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Chinese based tyre producer Prinx Chengshan recently exhibited at the Autopromotec 2025 Show in Bologna, Italy with the primary objective of launching the company’s very first Off-The-Road (OTR) tire specifically designed for European roads.

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Prinx Chengshan, one of China’s leading tire manufacturers and a key exhibitor at CITEXPO 2025, has reported outstanding results for 2024. The company’s operating revenue surpassed RMB 10.97 billion. Net profit rose to RMB 1.31 billion, reflecting a 26.9% year-on-year increase.

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PRINX, the young premium tyre brand with a stylish and sustainable concept, is now also available in Italy. POINT S Italia is responsible for the launch in the specialised trade. The partners jointly presented the highlights of the range at the „Tutti in Pista” event.